Privacy Policy

Legalpeel Privacy Policy
Last Updated:

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1. Introduction                              

Legalpeel ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy outlines how we collect, use, and safeguard your information through our services tailored for law firms and legal professionals. By using our services, you agree to the terms outlined below.

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2. Services We Offer

Legalpeel specializes in legal marketing and technology solutions, including:

• Custom Law Firm Website Design & Development
• Legal Branding & Visual Identity
• SEO & Content Marketing
• Google Ads & LinkedIn Ads Management
• Legal Funnel & CRM Integration
• Conversion Rate Optimization (CRO)
• Legal Copywriting
• Reputation Management
• Motion Design & Legal Explainer Videos
• Automation & Intake Workflow Consulting

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3. Information We Collect

a. Data You Provide

We collect the following personal information directly from you:

• Contact Details: Name, email, phone number, and law firm address.
• Project Information: Details about your legal practice for service delivery (e.g., website content, branding preferences).
• Payment Information: Billing details for purchased services.

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b. Automatically Collected Data

• Usage Data: IP address, device type, browser version, pages visited (via cookies and tracking tools like Google Analytics).
• Advertising Metrics: Campaign performance data from Google Ads and LinkedIn Ads.

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c. Tracking Technologies

• Cookies: Essential (e.g., login sessions), functional (e.g., preferences), and performance cookies (e.g., traffic analysis).
• Web Beacons: Track engagement with emails and web pages.

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4. How We Use Your Data

We use your data for the following purposes:

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a. Service Delivery

• Develop ADA-compliant websites, run SEO campaigns, and create legal content.
• Set up CRM systems (e.g., Clio, Lawmatics) and automate client intake workflows.

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b. Marketing & Advertising

• Send service updates or legal marketing insights (opt-out available).
• Manage targeted ads on Google/LinkedIn to generate legal leads.

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c. Compliance & Security

• Ensure adherence to ADA, bar association rules, and privacy laws.

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5. Data Sharing

We do not sell your data. However, we may share your information with:

• Legal Service Providers: CRM platforms (Clio, HubSpot), analytics tools (Google Analytics), and ad partners.
• Legal Compliance: If required by law (e.g., court orders).
• Business Transfers: During mergers or acquisitions, with prior notice.

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6. Your Rights

• Access/Delete Data: Request via email.
• Opt-Out: Unsubscribe from emails or adjust cookie settings.
• GDPR Rights: EU residents may request data correction, portability, or restriction.

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7. Security & Data Retention

• Security Measures: Encrypted data storage, secure payment gateways, and restricted access.
• Data Retention: Retained only as long as necessary for legal or operational needs.

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8. Third-Party Tools

We use third-party services for improved functionality:

• CRM Platforms: Clio, Lawmatics, and HubSpot (see their privacy policies).
• Advertising: Google Ads and LinkedIn Ads (opt-out via Your Ad Choices).

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9. Compliance & Regulations

We ensure:

• ADA Compliance: Audits and adjustments for website accessibility.
• Bar Association Rules: Adherence to ethical legal advertising standards.
• GDPR Compliance: Protection of EU client data with strict confidentiality measures.

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10. Children’s Privacy

Our services are not intended for users under 13. We do not knowingly collect their data.

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11. Updates to This Policy

Changes will be posted here with a revised “Last Updated” date. Registered users will receive email alerts for major updates.